Clinique the word famous cosmetics brand had never before developed or marketed a range of their products to the teenage market. So we create ‘Miss Clinique’ to target teenage girls, with a dedicated suite of new products. We developed and promoted the new sub-brand in-store, online, and through advertising, POS and social media.
Project Deliverables
– Brand Workshop
– Research & Brand Strategy
– Naming
– Logo Design
– Campaign Creative
– Marketing Materials
– Advertising
– Packaging
